Dr Moose. An Iconic Independent Byron Brand

Dr Moose kicked off in 1995 and has grown into the cult classic Byron brand people know and love today. We are a long standing family run shop that has become part of the true Byron Bay experience. Our founder Rob Wall opened Dr Moose with his sons Nick, Tim and Justin, selling CDs, tapes, records, screen printed tees, transfer tees and all kinds of wild creations.

Fun fact. Rob was the first person to bring T shirt transfer tech from the USA to Australia back in the 1970s. That is why when you buy from us, you are buying from the true pioneers of Aussie custom printed shirts.

People travelled from all over Australia to grab the latest funny shirts, imported music and to hang out while DJs spun records in store. Nearly three decades on, things look different around town, but the Dr Moose magic Rob sparked is still alive and kicking.

People still return year after year, including Matt Damon. Yes that Matt Damon. Matt DAAAAAMON. And other legends like Jack Black, Paul Rudd and Elsa Pataky who have all been in and grabbed their own Moose tees. We miss the old CDs and tapes but let us be honest, no one even owns a tape deck anymore.

What We Do

We design and print the things we find funny, iconic or interesting. Think Aussie humour, party shirts, streetwear, fishing gear, movie references, music culture and anything else that floats our boat. We are always creating new designs and we love suggestions from our community.

In a world full of giant brands, we wanted to give people a way to create and wear something unique. Our custom work and in house designs have a style you will not find anywhere else. We print exclusively on As Colour garments which are premium quality, ethically sourced and part of the Good Cotton Initiative. Our Sustainability Practices are available to read for anyone who wants the deeper dive.

Who We Are

Dr Moose is owned and run by Rachael and Dale, two Byron locals who love everything this place has to offer. Fishing, nature, bush walks, waterfalls, snorkelling, parties, beers with mates, BBQs. Basically living the Aussie dream and putting it on shirts.

And of course there is Moose the golden retriever shop dog. She spends summers in the store collecting pats from everyone who walks in. If you visit Byron, pop in. There is a good chance she will be there asking for cuddles like the good girl she is.